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ART FOR INDIA:
BUY A MASTERPIECE WITH A CAUSE

To raise urgent funds for the ongoing COVID-19 crisis in India, artists have stepped in.

In the midst of a traumatic second wave of coronavirus cases, India is in dire need of aid and hope. Having tragically claimed the lives of more than 4000 people in 24 hours, the daily infection number has exceeded 300,000 people for the past fortnight. It’s evident we should all be focussing a little bit more on how we can help out from our corner of the world, and Art for India is showing us how.

Launching earlier this week, the platform is selling beautiful photograph prints with 100% of the proceeds going to Mission Oxygen’s appeal. The second wave of COVID-19 has hit India with aggressive force and the need for oxygen cylinders, ventilators, and concentrators is now greater than it ever has been. Mission Oxygen’s sole goal is to provide immediate access to oxygen to as many hospitals as possible. Heta Fell, Vivek Vadoliya, and Danielle Pender created the platform Art for India to curate a selection of stunning photographs to raise both funds and even more awareness for the ongoing crisis. 

The renowned artists, hailing from India and the diaspora, have all donated some of their most loved imagery: Bharat Sikka, Prarthna Singh, Kalpesh Lathigra, Ashish Shah and Avani Rai have all kindly donated photographs for the sale. Running until 9th May, the prints are being sold for £100 with all proceeds going directly to the extremely worthy cause.

Words by Tori Sharp / main image by Kalpesh Lathigra

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