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GET TO KNOW:
LOZEAK

We meet the rising musician making waves on TikTok.

LOZEAK’s bio says it all: “I make songs”. A 17-year-old up and coming artist breaking boundaries with her genre-less vibe and no-rules style, LOZEAK and her 404K TikTok followers are saying f**k it to norms and expectations.

Whether covering her favourite musicians’ tracks (including this captivating version of Olivia Rodrigo’s Drivers License) or working on her own, LOZEAK is ready to make waves off social media too, and we can’t wait to see. Scroll down to get to know LOZEAK now and check out our exclusive shoot by photographer Lily Craigen and stylist Morgan Hall.

Do you remember the moment you fell in love with music?

I wish I could say there was a specific moment, but my whole life I’ve been in love with music. Growing up in a musical and creative household, I am lucky enough to have extremely supportive parents so I knew this career path was what I wanted from a very young age. From when I was 4, singing Rehab by Amy Winehouse in the trolley whilst shopping with my Mum, (I think she was a bit concerned that her 4-year-old was singing lyrics like that haha) all the way to now, 17 years old and writing and recording my own music. There’s never a day where I don’t love it!!

Where do you draw inspiration from?

Recently I’ve definitely drawn inspiration from many artists from the early 2000s, like Avril Lavigne and The Sugar Babes. Growing up around age 10/11 ish, this was the music I was completely obsessed with, so it makes sense that at a later age I’m drawing inspiration from it.

How would you describe your sound in 3 words?

Distinct, alternative, fresh.

Who is your style icon?

I’m not sure I have one, I never feel I need to fall into a certain category or follow a certain person, if I like it I do it.

What’s your personal relationship like with social media?

Honestly, I love doing social media. I love that I’ve created my own little community of people that I can express myself to and talk to. I love the interactive side of it, talking to my followers is really important to me. Making videos and creating posts is a way of expressing myself without having to say too much and I always feel so much love from the people that follow me.

What do you think the positives and negatives are of it?

The negative aspect of social media is definitely the trolls and hate comments, for me they are mostly to do with my appearance. Personally, I don’t mind it and it’s never truly affected me, if anything it inspires me to be myself even more. But I hate to see other creators being torn down, especially if it affects their mental health. There are so many positives of social media that I’ve experienced. I get messages from young girls who have expressed that my videos have made them more confident and comfortable in their own skin which means a lot to me. It’s also an amazing way to connect with other creators and speak to talented people!

How does it feel to have such a huge following?

It’s so warming, all the time. I never have days where I feel uninspired anymore, or insecure in myself- my followers really support me with everything and give me an amazing space to create content for them. However sometimes it’s scary, I come from a small village where everyone knows everyone so sometimes I feel judged because of my online presence. I think sometimes people have this pre perceived idea of what I’m going to be like because of my confidence on social media, which isn’t always accurate.

What do you hope your followers take away from what you create?

The main things I hope my followers take away from me is that not everything on the internet is real, and loving yourself isn’t a crime. I always try to be as real and honest as I can with everyone, especially as my following is majorly female and body image is a massive thing online. I hope that people watch my videos and feel inspired to be themselves completely, and are not afraid to love themselves!!

Where do you see yourself in 5 years?

Hopefully touring and doing as many live shows as possible, releasing music I’m proud of and maintaining my social media presence! I also imagine myself creating a fashion line, or being involved in a collaborative line with one of my favourite brands.

What’s next for you?

At the moment my manager Alex and I are working on merch which is a collaboration with one of my follower’s art pieces, hopefully soon to be released! But I think my main focus is creating more music that fits with my sound and preparing releases for the end of this year along with live shows!

Follow LOZEAK on Instagram here and TikTok here.

Words by Kitty Robson / photography by Lily Craigen / styling by Morgan Hall / styling assistance by Zoe Glanville / make up by Aimee Twist / hair by Lauren Bell / main image full look by Fiorucci

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