Sometimes, there’s nothing trendier than bucking the trend. Just ask Ourver.
The independent brand pride themselves on the timelessness of their pieces, placing a focus on the universal agelessness of modern menswear essentials, as opposed to throwing everything into fleeting, trend-driven ventures.
For Ourver – which stands for ‘our version’ – the beauty lies in the permanence. From clean-cut tees to classically-fitted shirts, the British label emphasise the importance of essentials; if it’s not going to be a staple of your wardrobe for the rest of days, then what’s the point? They work with styles that never, ever go out – and often, there’s nothing more stylish than that.
Take a look at some images from the lookbook below and shop the collection here.
Words by Niall Flynn