echo '';

2021
ONES TO WATCH

We really went through it in 2020, so here are the artists ready to take you through whatever the new year has to offer.

Well, you’ve made it through the first month of 2021 so we think that deserves a little treat. To find that last bit of hope for the new year, press play on our curation of tmrw’s ones to watch: a selection of artists who we want you to get on your radar, stat. From the soft sounds of Kamal. and Oracle Sisters to the uplifting aura of Rose Gray and Bree Runaway, there’s something for everyone and every need, for every mood the next few months might throw at you. So get to know our ten picks below now…

Rose Gray

Bringing Brit-Pop into 2021 is Rose Gray, a London born singer-songwriter making, as she puts it, “anthemic, indie rave pop”. An innovative blend of powerful vocals, delicately poetic lyricism and rousing melodies, it’s music to get you through even the bleakest of times. Having started the year with her new EP Dancing, Drinking, Talking, Thinking, we’re excited to see what’s coming up next.

ADIV

The sound of New Yorker ADIV may be new to the airwaves, but he’s been writing and collaborating behind the scenes. Now focused on his own work, he’s treated us so far with three unique tracks ‘Nothing Dies’, ‘Time’ and tmrw’s fave ‘Blue Gene’. With his boundary breaking style and thoughtful songwriting, ADIV aims to “break the idea of what it means to be a Black male artist and stick to originality”. 

Hope Tala

If you’re looking for music to daydream to, look no further than Hope Tala. Emmeshing the vibes of turn-of-the-century R&B with a bit of Bossa Nova, her soulful sound sweeps you into Hope’s world where you’ll want to stay awhile. Check out her latest EP, Girl Eats Sun, from late last year, and press play on the playful ‘All My Girls Like To Fight’ and the vibrant collab with Aminé, ‘Cherries’ to transport yourself away from the trials and tribulations of 2021. 

Bree Runway

Making music since day dot, Bree Runway’s sonic vision is clear and the result is flawless. Bringing together her father’s love of High Life and Ghanian heritage with her mum’s pop heroes and MTV of the noughties, Bree created an individual sound and a relatable vibe. Her album 2000AND4EVA may have come out last year, but we’re sure there’s a lot up Bree’s sleeve for this year too.

Mysie

Now we’ve had our eye on MYSIE for a little while now, but in case you’re missing out you better get with the times because she is one of a kind. 2020 saw her release three diverse but equally captivating tracks, ‘Gift’, ‘Bones’, and ‘Patterns’, as well as win the Ivor Novello new rising star award, so we can’t wait to see what’s coming next.

girl in red

21-year-old Marie Ulven aka girl in red catapulted into our consciousness via TikTok last year, both in the form of a trending video and a fun code for finding WLW. However you found her, the music girl in red is making deserves to be heard and hailed so check out the viral ‘we fell in love with october’ and the cute ‘n’ catchy ‘girls’.

MIA GLADSTONE

With a bio that simply reads “SOUNDS FOR THE ANTI-FIXED INDIVIDUAL”, Mia Gladstone is making fearless music that doesn’t care about your genres and boxes. The New York polymath is bringing us a fusion sound celebrating her individuality and feminine strength, and she’s doing it all herself. 

Kamal.

In need of some chill? This 18yo NW Londoner is like a deep tissue massage for your ears. Kamal. is making thoughtful and calm music, with raw lyrics hidden behind chilled out soulful sounds, and he’s barely left school, so just think of what’s yet to come.

Joel Culpepper

Although Joel Culpepper has been killing the game for a while now, we’ve got a feeling 2021 will be the year everyone knows his name. A retrofuturist music maker, Joel broke onto the scene with ‘Woman’ and blew our socks off on A Colors Show, and for the new year he’s not planning on slowing down. January’s ‘Poetic Justice’ teased us with the possibility of a new project, so keep your eyes peeled.

Oracle Sisters

Psychedelic, progressive and Parisian, what more could you want from a trio to get you through the next year? Oracle Sisters bring back the 70s in the best way possible, transporting the trippy hippy vibes into a compelling soft rock fit for 2021. Stay tuned.

Words by Kitty Robson

Find Your
Closest Store

Use our store finder to locate your closest tmrw stockist.