Welcome to our inaugural edition of DROP EVERYTHING: inaugural meaning that we’re basically winging it. For real, though, we’re super excited to see where this goes. We’re used to showcasing some of the best new drops, from shoes to shades (and everything else in-between).
But, for a while, we’ve been wanting to dedicate a space that specifically champions the world’s most forward-thinking, leftfield brands. Sustainability means a lot to us; whether it’s printing all our issues on 100% recycled paper or offsetting our carbon emissions, we want to put it at the forefront of what we’re doing.
So, here’s our first selection of the creme-de-la-creme of the conscious cutting-edge – stop what you’re doing and get your eyes on these drops now.
No computer whizz-kids, we’re not talking about the Windows text editor. Instead, we’re bigging up the debut collection from North Face Korea alumna Jean Sung. The whole line is genderless, riffing off the utilitarian, technical trend that streetwear’s tapping into right now.
As well as being fiercely functional, Sung wants to ensure sustainable practices throughout. Production takes place at a smart design factory in Seoul, while materials include recycled and upcycled fabrics sourced from a single factory.
The Winter+ Padding Coat is positively Transformers: you can reshape it into eight (count ‘em!) different shapes via a mish-mash of zips, making it an everyday piece that’s certainly not quotidian.
The genderless Fall 2020 collection are available on EDIT+’s website here. 10% of proceeds generated will be donated to humanitarian and environmental social causes.
We’re all for the ethos of the new Hundreds x Puma collab: ‘A Hopeful Future’. This collection is based on putting ‘people over product’, and making production more sustainable at every step of the way.
The most exciting piece? A dizzyingly technicolour pair of trainers from Puma’s RS-line, mixing oranges, blues, blacks, whites and that teal that’s all over your Mum’s kitchen. The model is made of chrome-free leather and recycled rubber, meaning that you can razz around the streets without a speck of guilt.
PUMA x The Hundreds drops 26th September globally online here and in PUMA Stores and selected retailers.
Prada’s Re-Nylon initiative has been running for a little while, but you can now find it set-up in Selfridges. The line uses ‘ECONYL’ – produced with textile producer Aquafil – which is made from plastic waste found in the ocean. It never wears or tears and can be recycled an infinite amount of times, meaning Prada for all of us – kind of.
The backpack is wicked, fit with a couple of special logos that reimagine Prada’s triangular hallmark and a load of handy, to-hand pockets. A percentage of proceeds, too, goes to a new UNESCO project focusing on environmental education.
Prada Re-Nylon is available as part of Project Earth in store at Selfridges London and online here now for delivery within the UK, Europe, with international deliveries coming soon.
Upcycling fiends, rejoice. The team at Raeburn have collated their fabric offcuts to create the Raeburn Fabric Shop, a treasure-trove of, like wholemeal baps, ‘under-utilised rolls’. Alongside the vibrant library of past season textiles on offer, there’s also for you drop-fiends in the Depop × RÆBURN Reversible Bucket Hat.
No minimum quantities means that anyone can get involved – whether you’re a small-scale stitcher or professional weaver – and design responsibly. It’s exclusive to their studio in Hackney so head on down and get yourself a piece of that sustainable dream.
Open Friday-Sunday 12-6pm at Studio 1, The Textile Building, 29a Chatham Place, London E9 6NY.