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WE FANCY
UGLY WORLDWIDE x VITALY

Metal has never looked so good than in this cult unisex jewellery capsule…

We spy a covetable jewellery collab between Vitaly and Jazelle Zanauguhtti, AKA UGLYWORLDWIDE and we’ve got a crush. The cult model has designed an innovative range that will fulfil all those futuristic needs whilst keeping things sustainable: made from 100% recycled steel, allowing the jewellery to stand the test of time, literally every piece has a lifespan of over three decades.

We love that Vitaly has a reputation for making a statement and this collaboration is nothing short of what we expected from the pairing. If you’re familiar with the brand or with UGLYWORLDWIDE, you’ll notice that the capsule features designs that don’t stray from the Vitaly style but still celebrates the model’s self-expression and the artistic nature they are known for.

The collection features a variety of bold statement pieces: SYNAPSE, PARADOX and SIGNAL. Each piece is unique in its own way and highlighted in the shoot which was creatively directed by UGLYWORLDWIDE, who had a hands-on approach to this collaboration, styled by Steph Major and photographed by Connor Cunningham.

SYNAPSE is an interconnected lip and ear cuff piece that can be worn to suit your style by wearing it singularly or all together with the custom mechanical chainlink to really make heads turn and accentuate your facial features. SIGNAL is a ring similar to a signet ring design featuring the model’s moniker stamped on top and engraved on the bottom. Similarly, PARADOX features interwoven letters “U-G-L-Y” to form a chained choker or a loose-fitting necklace and has UGLYWORLD dangling at the back.

The line also has a stunning handcuff, GUARD, that is simple but makes a statement to any outfit it’s added too. Whether you want to go all out and wear the collection together or wear them just to and a hint of drama to your day, the collection does it all and really brings UGLYWORLDWIDE’s vision to life. If those aren’t enough for you and you want more from the collaboration look out for GUARD the special addition to the capsule, which will receive it’s own individual release soon.

Shop the collection online here.

Words by Aaliyah Facey

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